How Bolt.new generated seven figures in pipeline with Updately in under 60 days
“We hit seven figures in pipeline in under 60 days. That's not a typo. Updately's research on each prospect was so good that enterprise CTOs were responding to our outreach within hours. We've never seen anything like it.”
Stefano McCoy
Sales, Bolt.new
Bolt.new had explosive product-led growth with individual developers, but breaking into enterprise accounts required a completely different sales motion. Enterprise CTOs and VP Engineering weren't going to sign up for a free trial — they needed to be convinced through direct outreach. Stefano's challenge was building an enterprise pipeline from scratch in a market where every dev tool company was bombarding the same buyers with cold messages. They needed to cut through the noise with outreach that demonstrated deep technical credibility.
Updately's AI research engine gave Bolt.new an unfair advantage in enterprise outreach. The system analyzed each prospect's GitHub activity, engineering blog posts, conference talks, and technology stack decisions to craft messages that spoke their language. Instead of generic feature lists, each message referenced specific technical challenges the prospect's team was facing and how Bolt.new had solved similar problems for comparable companies. Stefano ran campaigns targeting engineering leaders at companies with 50+ developers, focusing on those actively modernizing their development workflows.
Generated $1M+ in qualified enterprise pipeline within 60 days
Booked 15-20 enterprise meetings with CTOs and VP Engineering
Reply rates exceeded 25% — 5x the industry average for dev tools
Shortened enterprise sales cycle by 3 weeks through better-qualified leads
Pipeline-to-close rate was 35% higher than other outbound channels
Ready to see similar results?
Join Bolt.new and 300+ teams booking 15-20 qualified meetings per seat per month with Updately.