Social Listening

Every conversation about your brand, captured in real time.

Monitor Reddit, LinkedIn, Twitter/X and more for brand mentions, competitor activity, and emerging trends — then act on them before anyone else.

5M+
Posts scanned daily
<30s
Average alert speed
7+
Platforms monitored
94%
Noise reduction rate
AI-Powered Analysis

Every mention, instantly analyzed by AI

When someone mentions your brand, product, or competitor — our AI doesn't just alert you. It reads the full context, classifies sentiment, assigns priority, and drafts a one-line summary so you can act in seconds.

Sentiment classification
Positive, negative, or neutral — tagged automatically
Priority scoring
High-priority mentions bubble to the top of your feed
AI summary
One-line intelligence briefs for every single mention
Updately — Social Listening
AI-powered mention analysis showing Reddit post with sentiment classification, priority scoring, and AI summary
Topic Intelligence
Topic clustering view showing positive topics grouped by theme with mention counts
Topic Intelligence

Conversations grouped into actionable themes

Don't just see individual mentions — understand the bigger picture. Our AI clusters related conversations into topics, so you can spot patterns, track emerging narratives, and prioritize what matters most.

Positive topics
What people love about you
⚠️
Negative topics
Issues needing attention
📊
Mention counts
Volume by theme
🔍
Drill-down
Click to see original posts

Monitors across

Reddit
LinkedIn
Twitter / X
YouTube
Hacker News
InstagramSoon
FacebookSoon
Custom SourcesEnterprise
How it works

From keyword to action in three steps

01

Set your keywords

Add your brand name, competitor names, product categories, or any phrase you want to track. Updately starts scanning immediately.

02

AI filters the noise

Our AI reads every mention, scores its relevance, classifies sentiment, and identifies the author — so you only see what matters.

03

Act in real time

Get alerts in Slack, auto-create tasks, or push high-intent mentions straight into your Warm Leads pipeline for outreach.

Features

Everything you need to listen at scale

Real-time alerts

Get notified the moment your brand, product, or keyword is mentioned across Reddit, LinkedIn, Twitter/X, and more — straight to Slack or email.

Sentiment analysis

Understand whether conversations about your brand are positive, negative, or neutral — broken down by platform, time period, and topic.

Competitor tracking

Monitor what people say about your competitors. Spot when customers are unhappy with them — that's your opportunity to swoop in.

Topic & trend discovery

Surface emerging conversations in your niche before they go mainstream. Stay ahead of the market, not behind it.

Influencer & community radar

Identify the voices driving conversations in your space — people your brand should be engaging with and building relationships.

Slack & CRM delivery

Push important mentions straight to your Slack channel, HubSpot, or Salesforce — no manual dashboard-checking required.

Live Feed

See every mention as it happens

Your unified feed shows every brand mention, competitor post, and keyword match across all platforms — sorted by relevance, not just recency.

  • AI-scored relevance (skip the noise)
  • Sentiment tags on every mention
  • One-click reply or save to CRM
  • Filter by platform, topic, or author

Live Mentions

Live
RedditPositive

"Anyone tried Updately for LinkedIn outreach? Way better than what we had before..."

r/SaaS · 2m ago

LinkedInNeutral

"Looking for alternatives to [Competitor]. Need something with better signal tracking..."

Sales Leaders Group · 8m ago

Twitter/XNegative

"Frustrated with cold outreach tools. Nothing personalizes messages properly..."

@gtm_insider · 15m ago

HNPositive

"Show HN: We built an AI that monitors buying signals across social platforms"

Hacker News · 1h ago

The Intelligence Pipeline

From noise to pipeline in real time

Every mention flows through our AI intelligence pipeline — classified, scored, and routed to the right team.

Step 01

Scan

5M+ posts scanned daily across 7+ platforms

Step 02

Classify

AI labels sentiment, priority & relevance instantly

Step 03

Cluster

Related mentions grouped into topics & themes

Step 04

Act

Alerts, leads, and tasks created automatically

Use Cases

Built for every team that cares about conversations

Marketing teams

Track campaign performance, brand sentiment, and share of voice in real time. Know what resonates before your next spend.

Sales teams

Turn mentions of pain points and competitor frustrations into pipeline. Social listening feeds directly into Warm Leads.

Product teams

Hear what customers and prospects really say about your product — unfiltered, unprompted, in their own words.

Brand & comms

Get ahead of reputation risks. Know when a negative story is forming before it trends. React in minutes, not days.

Pro tip

Pair with Warm Leads

When a social listening alert fires on a competitor mention or pain point, Updately automatically scores that person against your ICP and surfaces them as a warm lead.

See Warm Leads →
Related

Online Reputation Management

Go beyond listening — actively manage your brand's online reputation with review monitoring, crisis alerts, and response automation.

Explore ORM →

Every Conversation Is a Lead Waiting to Be Found.

Monitor Reddit, LinkedIn, Twitter, and 30+ sources. Get AI-powered alerts when prospects talk about problems you solve.

Live Mentions

● Monitoring
RE
r/SaaS2m ago

Anyone know a good social listening tool?

High Intent
LI
Post5m ago

We need better competitor monitoring...

Med Intent
TW
@user8m ago

Frustrated with Brandwatch pricing 😤

High Intent
HN
Show HN12m ago

Looking for brand mention alerts

Med Intent
RE
r/startups15m ago

Best tool to track what people say about us?

High Intent