How Klaar Turned a 6-Person Go-to-Market Team Into 12 With Updately
“Updately literally doubled our effective team size. Our 6-person GTM team now operates like 12. We're reaching more of the right people with better messages than we ever could manually, and the meetings are actually converting.”
Alexa Amatulli
Go-to-Market Lead, KlaarHQ
KlaarHQ's performance management platform was gaining traction, but their 6-person GTM team was stretched thin across product marketing, sales, and customer success. Alexa needed to dramatically increase outbound pipeline without the budget to double headcount. The team had tried several LinkedIn automation tools before, but each one either got accounts flagged or sent messages so generic they damaged the brand. They needed enterprise-grade outreach that felt premium enough for HR directors at mid-market companies.
Updately gave KlaarHQ's team superpowers. Each team member ran personalized campaigns targeting their specific segments — from Series B startup HR leaders to enterprise people operations VPs. The AI researched each prospect's company culture initiatives, recent Glassdoor reviews, and talent acquisition challenges to craft messages that spoke directly to their pain points. Updately's safety features meant zero account restrictions, even while sending 1,000+ messages per seat per month. The team could finally focus on having great conversations instead of finding people to talk to.
Generated $100K+ in pipeline within the first 2 months
Booked 12 qualified meetings with HR directors and VP People
Effectively doubled team output — 6 people producing like 12
Zero LinkedIn account restrictions across all team members
Reply rates consistently between 15-20% across all campaigns
Ready to see similar results?
Join KlaarHQ and 300+ teams booking 15-20 qualified meetings per seat per month with Updately.